Founder of the MEDIARUN website, which supports the integration of marketers. Organizer of competitions such as Marketing Director of the Year and Innovative Leader.

He has worked for renowned companies such as McCann Erickson and VML (Young & Rubicam), executing projects for brands like OPEL, PLUS, and Lufthansa. He has a rich educational background in business, law, and journalism, complemented by training in marketing strategy at Stern Business School, New York University.